j.walker

The Greensheet Classified Website

I joined the Greensheet as Digital Marketing Manager to develop and implement the papers digital strategy. This included building their digital marketing and development team in-house. I eventually moved to a Creative Direction role and helped develop branding and content strategies. As needed, I managed the web design, product development and Marketing departments and was heavily involved in implementing user experience and user testing processes.

Responsive Buy & Sell Website

Create Your Ad

Directed the design team that created the online version of the paper place-an-ad process. In addition to the very specific steps required for customers to print classified ads we successfully added tools and features customers would expect for online classified sites.

Website Evolution

During my time at The Greensheet, content and responsive interface standards were rapidly evolving. Following are snapshots of branding, content strategy and designs over a 4 year period.

Jeff is a remarkable leader who makes others better through coaching and developing. I had the pleasure of working alongside him at Douglass Media Group for four years. Over the years we worked on countless projects together. He consistently had the company’s strategic end goals in mind; driving both short and long-term projects to ensure activity had purpose and a direct impact on the company’s bottom line. Rebecca Griebe

Responsive Buy & Sell Website

hrtools Homepage Illustration

design details

Desktop Homepage

design details

Classified Listings

design details

Classified Listings

design details

Create Your Ad

Place Your Ad

design details

Place Your Ad 2

design details

Website Evolution

During my time at The Greensheet, content and responsive interface standards were rapidly evolving. Following are snapshots of branding, content strategy and designs over a 4 year period.